Palladium Alliance International (PAI) held its inaugural  press conference in China announcing its entry into the China market.. With a theme of “Palladium – An Enchanting Evening of Versatiliy”, PAI introduced its brand new jewelry designs for 2006. The three new Palladium (Pd) design series are uniquely named: “Charms & Fun”, “Graphics Chic”, and “Sculptural Forms”. Mr. John R. Stark, PAI Chairman addressed the Press Conference together with Mr. Duke Lee, PAI (China) Chief Representative and Mr. Cosimo Vinci, renowned Italian jewelry designer who designed the Pd 2006 line. In Beijing just for this event was Mr. Francis R. McAllister, Chairman and CEO of Stillwater Mining Ltd, of Stillwater, Montana, the key sponsor for PAI worldwide. Amongst the distinguished guests included many celebrities, industry experts and members of the press to witness this formal launch of the Palladium voyage in China.

PAI made its China debut in a fashionable and artistic manner. Each guest passed through a Palladium mine before entering the event and began their exploration in the world of Palladium jewelry. The four pieces of visible installation arts displayed around the event not only accentuated the features of the new Pd 2006 jewelry series.

The first installation, “Dance – Movement of the Heart” echoed the “Charms & Fun” jewelry series with elements hung in its own space and reflecting different lighting effects. The next installation was “Angel – Romance in the Heart”, with its links and beads, denotes how Palladium’s “Graphic Chic” series is comprised of linked elements. The third piece, “I Love Me – Mark of the Heart” mirrors the “Sculptural Forms” series and its 3-D correlation. The fourth and last piece, ”Words of the Heart – Versatility”, captures the contrasting thoughts deep within one’s heart and signifies the “VERSATILITY” of the Palladium jewelry, which closely resembles the versatile nature of women. All the installation art pieces reflect, in an artistic and creative way, how a woman values herself in this modern day and age of contrasts, innovation, creativity, etc. Another piece of the program was the video documentary titled “A woman’s 24 hours” describing the typical lifestyle of today’s urban woman by covering a day in the life of two woman and creating the linkage between Pd jewelry and today’s trendy women.

In additional to displaying the installation arts pieces which carried an aura of romantic mystery and fashion trendiness, two special and extraordinarily valuable pieces of jewelry were also on display. Parmigiani, the world-famous watch brand also presented on each of its Kalpa XL Hebdomadaire Squelette made of Pd (limited edition, 30 sets) and its Kalba Luxurious Pd series. The artistic exhibition, supporting the glorious and unique 2006 Palladium jewelry pieces, brought visitors into an extremely enchanted evening of Palladium. 

John R. Stark, Chairman of PAI, stressed that the establishment of PAI would help to promote usage of Pd in the world and expand the Pd jewelry market. To support industry professionals, PAI will launch a series of strategic promotional activities as well as provide up-to-date information and technologies to assist manufacturers and retailers. All with the common goal of stimulating fashionable consumers to understand and create a passion for Pd jewelry.

Duke Lee, PAI (China) Chief Representative, expressed extreme confidence towards the new 2006 line of Pd jewelry in China. He believes that the entry of Pd will add a prominent new member to China’s jewelry market, giving consumers more exciting choices. Palladium jewelry possesses enormous potential in China’s market. The 2006 new Pd designs, “Charms & Fun”, Graphics Chic”, and “Sculptural Forms” were created by Cosimo Vinci, the renowned Italian jewelry designer. The romantic and classic style originating from the tradition of Pd jewelry, combined with the unique effects produced through diamond cuts and sand blasting, will surely attract fashionable ladies in Beijing and Shanghai, the two key metropolitans and win their preference.